As mobile usage has overtaken desktop usage, developers and designers have begun work with many sites using a mobile-first perspective. Since oftentimes mobile is driving nearly all revenue, making sure the mobile version of a web site features a good consumer experience (UX) is very important. Search engines like google such as Google, Bing, and Yahoo! Search rank sites by the quality and speed of mobile sites. Mobile sites that encourage interaction through gestures will increase the period of time users spend exploring a website.
(2) More Oblique/Organic Shapes
Rounded corners recently are more popular as apps use more rounded corners on elements of design for example form input and profile avatars. Backgrounds for websites as well are transitioning away from using just 90° angles and more to interesting perspectives to get interest. A bigger variety of more vibrant colors has additionally enter into style. Ensuring your websites are in keeping with current design trends encourages trust and increased sales to your business.
(3) More Interactions and Animations
Similar to what was previously mentioned about mobile, there has been an escalating popularity for desktop versions of sites to work with more animations and interactions. As a result of advancing web related technologies including jQuery, websites may be much more than mediums for your printed word. Sliding information, subtle animations, and user interactivity are advancing the potential of sites forward devoid of the ugliness of similarly designed website in the 1990s. The elevated interactivity from techniques like page transitions helps get targeted traffic to revenue-generating activity which enable it to increase the revenue per visitor (RPV) of the website.

(4) HTML 5